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The Rise of Personal Assistant Jobs in 2024: Salary and Hourly Rates, Including Assistant Salary Expectations.

Finding the perfect salary to offer a personal assistant can often feel like walking a tightrope. For many small business owners, it’s about striking that delicate balance: you want to offer enough to draw in skilled professionals but also need to navigate the realities of your budget.

We understand this balancing act all too well; it's no easy feat. Here’s an intriguing insight for you: by 2024, salaries for average personal assistants in the United States are projected to span from $10 per hour to as much as $250,000 annually for full-time roles.

To ease this journey for you, we’ve dug deep into what shapes PA (personal assistant) salaries and how much they could set you back depending on experience, skillset, and location. Through our article, we aim to shepherd you through comprehending the current market rates for personal assistants — from those just starting out all the way up to high-caliber executive positions — and highlight what drives these figures in various locales.

Expect guidance on crafting competitive offers that not only snag top talent but do so without causing undue strain on your finances. Stay with us; there are plenty more insights where these came from!

Key Takeaways

  • Salaries for personal assistants in 2024 range widely from $10 per hour to over $250,000 annually, reflecting the diverse responsibilities and skill levels required across different positions.

  • Geographic location plays a crucial role in determining pay rates, with major cities like Los Angeles and New York offering higher average base salaries due to cost of living and industry demand.

  • Experience, specialized skills such as bilingual abilities or knowledge in specific sectors like real estate, and education including relevant degrees or certifications significantly influence salary expectations for personal assistants.

  • Employers are advised to consider offering competitive benefits packages that may include health insurance options, retirement plans, and paid time off to attract and retain top talent in the highly competitive job market for personal assistants.

The Current Status of Personal Assistant Salaries

Personal assistant salaries vary widely based on the years of experience, industry demand, and skill set. Entry-level personal assistants typically earn lower wages than those with extensive experience in property management or executive support roles.

Low-range Personal Assistants

We understand that as small business owners, finding the right help without breaking the bank is crucial. Low-range personal assistants make this possible with an average hourly wage of $29 as of January 26, 2024, helping you make more money.

For those starting out or managing tighter budgets, these entry-level personal assistant positions offer a blend of clerical and administration functions essential for smooth operation.

They handle tasks like calendar management, making conference calls, and providing comprehensive support to your team. helps employers like us determine fair pay for these roles while considering geographic differentials. Cities such as Los Angeles and Austin, TX show variation in salary due to their unique job markets and living costs.

This information ensures we stay competitive and equitable when hiring low-range personal assistants. Next up: understanding what medium-range personal assistants bring to the table.

Medium-range Personal Assistants

In our businesses, hiring a medium-range personal assistant can significantly boost productivity. These assistants typically earn between $40,000 to $80,000 per year. They bring more than just basic support; they offer sophisticated calendar management, project and event management skills.

Their expertise allows us to focus on growing our business while they handle the complex details of day-to-day operations.

Medium-range personal assistants often possess experience that makes them invaluable for employees and executives alike. They might be bilingual in English & Spanish or have specialized knowledge in areas like recycling & sustainability or real estate acquisition and development.

This level of skill not only enhances efficiency within our operations but also opens up new avenues for business growth and development. Their role is crucial in bridging communication gaps and managing intricate projects with precision.

High-range Personal Assistants

We've noticed that high-range personal assistants, including those serving as executive assistants or chiefs of staff to CEOs, are currently earning between $80,000 and $150,000 per year.

This indicates their indispensable role in managing both professional and personal tasks for high-net-worth families or top executives. They often bring a wealth of experience and project management skills to the table.

These professionals usually have robust backgrounds that may include specific certifications from's skills library or degrees that add significant value to their roles. Their compensation reflects not just their ability to streamline operations but also their adaptability in fast-paced environments like Palo Alto, California, where demand for skilled assistants remains consistently high.

Employers recognize this by offering competitive salaries to attract the best talent in the industry.

Ultra-high-range Personal Assistants

Ultra-high-range personal assistants can command impressive salaries ranging from $150,000 to over $250,000 annually in the United States. Major cities such as Los Angeles, San Francisco, Las Vegas, New York, Washington DC, Chicago and Miami tend to offer higher average base salaries for these top-tier professionals.

With specialized skills and experience working with high-profile executives or chief of staff positions, ultra-high-range personal assistants are able to demand substantial compensation packages that reflect their expertise and ability to manage complex responsibilities efficiently.

Factors Influencing Personal Assistant Salaries in 2024

Personal Assistant salaries in 2024 will be influenced by factors such as experience, education, and industry demand. Click to discover the key elements shaping personal assistant compensation in the current job market.

Experience and Skills Required

Employers seek personal assistants with a range of experience and skills. Excellent organization, time management, and communication abilities are crucial. Adeptness in office software applications is also highly valued, including proficiency in calendar management and travel coordination.

Moreover, the ability to multitask effectively while maintaining attention to detail is essential for success as a personal assistant.

Candidates who demonstrate discretion and confidentiality when dealing with sensitive information are highly sought after. Additionally, familiarity with basic bookkeeping practices or prior experience managing budgets could make an applicant stand out.

Education and Certifications

When hiring personal assistants, considering their education and certifications is crucial. Look for candidates with relevant degrees or certifications in areas such as business administration, communications, or project management.

Additionally, certification programs specific to executive assistant roles can demonstrate a candidate's commitment to excellence and continual professional development. These educational foundations provide the necessary knowledge and skills to excel in the fast-paced environment of a personal assistant role.

Moreover, specialized training related to technology tools, time management strategies, and communication techniques can enhance a personal assistant's capabilities. Seeking candidates with these additional qualifications can contribute significantly to the productivity and efficiency within your organization.

Specialization and Industry Demand

Specialization and industry demand heavily influence personal assistant salaries in 2024. Employers are willing to pay a premium for individuals with specialized skills such as project management, event planning, or technology proficiency.

Additionally, industries like finance, entertainment, and tech have a high demand for experienced personal assistants. This could mean higher earning potential for those with expertise in these sectors.

In major cities like Los Angeles, San Francisco, Las Vegas, New York, Washington DC, Chicago, and Miami where the competition is fierce for skilled personal assistants; employers offer more competitive salaries due to the high demand.

Regional Differences in Personal Assistant Salaries

Understanding the influence of geography on personal assistant salaries is vital for us as small business owners. We recognize that the location of our operations can significantly impact how much we can afford to pay our assistants. With that in mind, let's dive into how salaries vary across major cities, giving us a clearer idea of what to expect.


Average Base Salary

Los Angeles


San Francisco


Las Vegas


New York


Washington DC






As we navigate through our decisions on hiring personal assistants, this comprehensive overview of regional salaries equips us with the necessary info to make informed choices in 2024.

Benefits and Perks for Personal Assistants

Personal assistants often receive various benefits and perks as part of their compensation package, including health insurance options and retirement plans. Additionally, many employers offer paid time off to personal assistants for vacations and sick days.

Health Insurance Options

Employers in major cities like Los Angeles, San Francisco, Las Vegas, New York, Washington DC, Chicago, and Miami should consider offering competitive health insurance packages for personal assistants to attract and retain the best candidates.

High-level and ultra-high-level personal assistants may have access to better health insurance options as part of their overall compensation package. The pay for personal assistants is influenced by factors such as market/city, experience, education, and level of responsibility which may also include health insurance benefits.

Retirement Plans

Personal assistants at all levels should have access to retirement plans and perks as part of their overall compensation package. Offering retirement plans can help attract and retain the best personal assistant candidates, demonstrating a commitment to their long-term well-being.

Providing options such as 401(k) or similar programs can also serve as an incentive for personal assistants to stay with the company for an extended period.

In today's competitive job market, it's essential to offer comprehensive benefits, including retirement plans, in order to remain attractive to potential personal assistants. By providing these benefits, small business owners can not only enhance the financial security of their employees but also create a more appealing work environment that fosters loyalty and dedication among personal assistants.

Paid Time Off

Personal assistant salaries typically do not factor in paid time off, which can vary greatly depending on the employer and region. Unfortunately, specific data about the availability or amount of paid time off for personal assistants in 2024 is not readily accessible.

When considering a compensation package for your personal assistant, factor in benefits such as health insurance options, retirement plans, and potential paid time off to attract and retain top talent.

Keep in mind that when hiring a personal assistant, offering competitive benefits like paid time off could make your business more attractive to skilled candidates. Providing these perks can contribute to higher job satisfaction and overall productivity from your personal assistant team.


Regional differences in major cities like Los Angeles and New York mean that employers need to offer competitive salaries to attract top talent. provides valuable resources for both employers and candidates navigating the evolving world of personal assistant jobs.

For an in-depth look at streamlining administrative tasks, check out our article on demystifying the purchase order process.


1. What qualifications do I need to become an executive personal assistant in 2024?

To become an executive personal assistant, you will typically need experience in similar roles, pass a criminal background check, and be a US citizen or permanent resident.

2. How can I find out what salary to expect as a personal assistant?

You can use compensation data tools available online or consult with human resources professionals and headhunters who specialize in employment for executive assistants/personal assistants to get accurate pricing and salary expectations.

3. Is there a difference between the salaries of male and female personal assistants?

While efforts are continuously made to close any gender pay gap, it's essential to research current trends through credible compensation data tools or consult with human resources experts on this issue.

4. Where can I look for personal assistant job openings in 2024?

Job openings for executive/personal assistants can be found through headhunters specializing in this field, online job boards specific to your industry, or companies' career pages looking for skilled individuals who meet their experience requirements.

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